What We Do
Synergy is a full-service global medical communications agency. We combine scientific know-how, strategic thinking and creativity with first class execution. The result?
Extraordinary Medical Communications
We partner with some of the world’s most influential bio-pharmaceutical organisations, throughout their products’ lifecycles. From proof of concept to loss of exclusivity and beyond, we’re there.
We pride ourselves on the collaborative long-standing partnerships we develop with our clients and medical and scientific experts. From small projects to strategic counsel with senior leadership, we cover the whole spectrum of medical communications
Medical Education & Communications
Creative and Digital Services
Value and Access
Synergy is committed to delivering extraordinary medical communications to improve clinical practice, patients’ lives and help our clients achieve their goals. This starts with strategic planning.
We use sophisticated research techniques to generate meaningful scientific, clinical and behavioral insights. We then combine the best strategic, scientific and creative thinking to develop effective communication and education strategies to reach healthcare audiences worldwide.
Our services include bespoke research and insights, generation, competitor intelligence, advisory services, communications planning, scientific narrative development, product positioning and messaging.
Medical Education and Communications
Extraordinary medical communications can come in many forms as healthcare audiences have diverse educational needs and demand a wide variety of information.
Successfully reaching healthcare audiences requires a deep understanding of established and emerging communication channels and learning formats. Synergy works hard to select the right approaches based on strategic insight of our target audience’s communication and learning preferences.
We specialise in standalone meetings, symposia, advisory boards, congresses and events, scientific and medical publications, disease awareness campaigns, medical writing, expert engagement programmes, e-learning and medical training, preceptorships, consensus building and mobilisation, CME and CPD.
These specialist services are underpinned by Synergy’s world class digital and content development capabilities which allow us to design and integrate apps, interactive videos, gaming and bespoke websites to enhance our communication and educational programmes.
Synergy also strives to understand the impact of our medical education and communications programmes to continually improve messaging, learning experiences and ultimately patient outcomes.
Synergy specialises in helping healthcare clients to plan, coordinate and implement global medical communications strategies. Internal communications are an essential component of this process.
Effective internal communications can clarify a strategic vision, engage interest and motivate teams and inspire people to go the extra mile.
Our services include leadership communications, brand motivators, internal events, speaker training, employee engagement, content planning and internal news management.
At Synergy, we never forget that patients are people. People like us.
Patients are more engaged in healthcare than ever before. Some patients are co-scientists in rare disease clinical trials, some provide insights during regulatory reviews and almost all of us access the wealth of information the online world offers to improve our understanding of disease, healthcare services and medicines.
Synergy’s specialist services reflect the increasing influence of patients across the healthcare continuum. These include patient insights and advisory programmes, patient advocacy group engagement, patient education, compliance and adherence programmes and the development of practical tools to help improve disease management (Value Added Services).
Creative and Digital Services
At Synergy, we believe that quality creative thinking and high-impact design can stimulate interest and leave positive lasting impressions.
Our comprehensive studio services are managed by a talented team that specialise in graphic design, print media, video and animation, digital content, web design and app development, virtual reality, experiential planning and booth design.
Value and Access
Helping the right medicine reach the right patient depends on all healthcare decision makers, including payers, understanding the burden of disease, medical outcomes data and believing that financial investments will ultimately deliver value for money.
Synergy specialises in gaining payer insights and developing value propositions that strengthen market access strategies. Our services include patient journey and treatment pathway mapping, advocacy group engagement, formulary positioning, value and access messaging, payer engagement and education.